Samsung selling well, but not grabbing people?s attention

By Ken Y-N ( June 20, 2013 at 01:36) ? Filed under Hardware, Mobile, Polls

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Despite Samsung being one of the best-selling smartphones in Japan, as this survey from goo Research, reported on by japan.internet.com, into mobile phone and smartphone upgrades (the 8th time this survey has been conducted) revealed.

Demographics

Between the 3rd and 5th of June 2013 1,054 members of the goo Research online monitor group completed a private internet-based questionnaire. 51.6% of the sample were male, 0.4% in their teens, 7.5% in their twenties, 24.4% in their thirties, 33.9% in their forties, and 33.9% aged fifty or older. Although not stated, looking at the demographics it suggests a mobile phone-based questionnaire; Q1?s ?none? is perhaps people with tablets only?

I?d have to go with being not interested in any in Q1SQ2. I went to a mobile shop a couple of days ago, and nothing feels right in my hand ? either too big, too chunky, too slippery, too textured!

Research results

Q1: Which kind of mobile phone do you use the most? (Sample size=1,054)

Q1SQ1: Which carrier do you use this mobile phone on? (Sample size=1,049)

NTT docomo	45.2%
au by KDDI	27.6%
SoftBank	24.0%
Willcom	3.1%
E-Mobile	0.1%

Q1SQ2: Which mobile phone maker are you currently paying most attention to? (Sample size=1,049)

?	Previous Feb 2013	This time
Apple	17.8%	16.3%
Sharp	11.6%	11.3%
Sony	6.5%	8.9%
Panasonic	5.3%	4.1%
NEC (including Casio)	4.3%	3.0%
Samsung	1.6%	3.1%
Fujitsu (including Toshiba)	4.7%	2.9%
Kyocera (including Sanyo)	1.2%	1.7%
HTC	0.7%	1.1%
LG	0.1%	0.5%
Motorola	0.3%	0.2%
Nokia	0.3%	0.1%
Japan Wireless	0.0%	0.1%
Mitsubishi	0.0%	0.0%
Pantech	0.1%	0.0%
Huawei	0.0%	0.0%
Other	0.6%	0.8%
Don?t know	44.9%	45.8%

Read more on: goo research,upgrade

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